What data we collect, how we use it, and the rights you have over it. The short version: we collect minimal data, we never sell it, and we use it only to operate the site and send the newsletter you asked for.
Last updated: July 6, 2026
FreakOnomics ("we," "us," "our") operates the website at freakonomicsmedia.com (the "Site"). We are committed to collecting the minimum data necessary to operate the Site and deliver the content you request. We do not sell personal data. We do not use personal data for targeted advertising. This policy describes what we collect, why, and what you can do about it.
If you subscribe to our newsletter, we collect your email address. If you contact us through our contact form, we collect your name, email, and the content of your message. This data is used solely to respond to you and deliver the newsletter.
When you visit the Site, we may automatically collect: your IP address, browser type and version, device type, the pages you visit, the referring URL, and approximate geographic location (derived from IP). This data is used for analytics and site security.
We do not collect sensitive personal data (such as health, financial, or biometric information). We do not knowingly collect data from children under 13. We do not use tracking pixels from social media platforms.
We use the data we collect to:
The Site uses minimal cookies. We may use a privacy-respecting analytics service to understand aggregate traffic patterns. We do not use cookies for cross-site tracking, advertising, or profiling. Where cookies are used, they fall into two categories:
You can control cookies through your browser settings. Disabling analytics cookies will not affect your ability to read the Site.
We do not sell, rent, or trade your personal data. We do not share your data with third parties for their own marketing purposes. We may share data with service providers who help us operate the Site (e.g., an email delivery service for the newsletter), but only under contracts that restrict their use of the data to providing the service. We may disclose data when required by law or to protect our rights.
Depending on your jurisdiction (e.g., under the GDPR in the EU/UK, or CCPA in California), you may have the right to:
To exercise any of these rights, contact us at privacy@freakonomicsmedia.com. We will respond within 30 days.
We retain personal data only as long as necessary for the purposes described in this policy. Newsletter subscriber data is retained until you unsubscribe. Contact form data is retained for up to 12 months. Analytics data is retained in aggregate and does not identify individuals.
The Site is not directed at children under 13, and we do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us and we will delete it.
We may update this policy from time to time. We will post the updated version on this page and update the "Last updated" date. Material changes will be communicated to newsletter subscribers.
If you have questions about this policy or your data, contact us at privacy@freakonomicsmedia.com or via our contact page.
